British fashion is associated with a classic style that emerged in the XVIII - XIX centuries. 
But if at the end of the XVIII century. London has been recognized as the capital of men's fashion, in the second half of XX century. it became the capital of avant-garde fashion. 
It was born in Britain many street subculture - from teddy-boy to punk. 
This is due to the history and "English mentality", the main features of which are on the one hand, adherence to tradition, and on the other - English eccentricity and a special sense of humor, which manifests itself in irony in relation to the same traditions. 
Public recognition of the right of every individual to manifest their individuality and privacy, created fertile ground for various manifestations of individual taste. 
It featured Britain, for example, France, which has always cultivated a certain standard in the field of aesthetic estimates of location associated with the courtly fashion, then with the capital - Paris fashion. 
The formation of the British fashion was influenced by the tradition of British democracy - the revolution of the XVII century. set the stage for the birth of bourgeois fashion. 
In the XVIII century. among the gentry, which in their way of life belonged to the bourgeoisie, new uniforms, which later became a classic (coat, frock coat). 
Passion for the English aristocracy in sports has generated a new type of range - sportswear. 
The cult of individualism characteristic of the society of private initiative and free enterprise, reached its apogee in the costume of a dandy, thanks to which London became the capital of men's fashion at the beginning of the XIX century.